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Sr. Public Relations & Communication Specialist
Company Overview
At Carnival Cruise Line, our mission is to create safe, fun, and memorable vacations at a great value. As a valued member of our team, you'll actively contribute to developing exceptional travel experiences and unforgettable moments, every single day. Your Carnival journey begins here!
Our Culture Essentials
Joining the Carnival team means embracing our six Culture Essentials, which are the cornerstone values shaping our identity, principles, and actions. These beliefs and behaviors not only define who we are but also unite us as a team, guiding us in decision-making, fostering relationships, tackling challenges, and reaching milestones. These culture essentials propel us toward a shared vision of success, ensuring a collective effort in shaping our future.
- Speak Up
- Respect & Protect
- Empower
- Improve
- Listen & Learn
- Communicate
Responsibilities
Job Description
The Public Relations & Communication Sr. Specialist will represent the Public Relations team in all PR-related activities. This role is responsible for creating/writing press materials and other written copy, responding quickly and professionally to media inquiries regarding CCL and will distribute press releases and keep Carnival's online newsroom updated organizing and coordinating all aspects of media events, managing media lists and tracking news coverage of Carnival by creating and distributing reports to internal stakeholders.
Essential Functions:
- Responsible for creating the copywriting of CCL external communications, including press releases, executive speeches/talking points, tailored pitch letters, personality profiles, articles for key executives and travel agent partners.
- Manages media familiarization and laisses with press and internal stakeholders to provide experiences and other amenities for journalists sailing. Organizes and develops all aspects of planning group press sailings including the coordination and tracking of journalist’s sailings.
- Write articles for various internal communication outlets. Screens and responds to day-to-day inquiries from consumers, the trade, (such as travel partners and agencies), and lifestyle media.
- Updates Carnival’s online newsroom and helps distribute news releases to all channels, both internal and external. Fulfills photo requests and assists in handling day to day and on-going media relations and inquires.
- Track coverage of CCL by gathering clips and creating/distributing a daily report for internal stakeholders. Generate additional CCL coverage through tailored story pitches that highlight CCL personnel, onboard features, amenities and attractions, as well as evaluate, facilitate and staff interviews with CCL executives.
- Responsible member of the PR team, available as needed during crises and other incidents to react and responds to inquiries. Provide organization and coordination of media partners at specified events that CCL is represented.
- Assisting other team members with additional duties and special projects.
- Must be available to manage press inquiries on holidays and weekends as part of an on-call rotation.
Qualifications:
- Education: Bachelor’s Degree in Public Relations required.
- Work Experience: 5+ Professional Public Relations agency experience as well as company communications or journalism experience required
Knowledge, Skills & Abilities:
- Responds with a high degree of professionalism, with tailored responses that demonstrate a keen understanding of all the Carnival products, features, and itineraries
- Team player with ability to communicate and partner across many departments within CCL with all levels including executives.
- Comfortable managing shifting priorities; Strong skills in communicating in both public relations and online media, i.e. blogs, social networks, etc
- Energetic self-starter, highly motivated and creative
- Excellent writing skills, detail oriented, organized.
- Must be self-motivated and takes initiative to complete work and prioritize duties.
- Excellent writing skills, with the ability to work well under pressure with high level of productivity.
Physical Demands: Must be able to remain in a stationary position at a desk and/or computer for extended periods of time.
Travel: Less than 25% with shore based and ship based travel likely.
Work Conditions: Work primarily in a climate-controlled environment with minimal safety/health hazard potential.
Work Location: This position is classified as “in-office.” As an in-office role, it requires employees to work from a designated Carnival office in South Florida Tuesday through Thursday each week. Employees may work from their homes on Mondays and Fridays. Candidates must be in (or willing to relocate to) the Miami/Ft. Lauderdale area.
At Carnival, your total rewards package is much more than your base salary. All non-sales roles participate in an annual cash bonus program, while sales roles have an incentive plan. Director and above roles may also be eligible to participate in Carnival’s discretionary equity incentive plan. Plus, Carnival provides comprehensive and innovative benefits to meet your needs, including:
- Health Benefits:
- Cost-effective medical, dental and vision plans
- Employee Assistance Program and other mental health resources
- Additional programs include company paid term life insurance and disability coverage
- Financial Benefits:
- 401(k) plan that includes a company match
- Employee Stock Purchase plan
- Paid Time Off
- Holidays – All full-time and part-time with benefits employees receive days off for 7 company-wide holidays, plus an additional floating holiday to be taken at the employee’s discretion.
- Vacation Time – All full-time employees at the manager and below level start with 14 days/year; director and above level start with 19 days/year. Part-time with benefits employees receive time off based on the number of hours they work, with a minimum of 84 hours/year. All employees gain additional vacation time with further tenure.
- Sick Time – All full-time employees receive 80 hours of sick time each year. Part-time with benefits employees receive time off based on the number of hours they work, with a minimum of 60 hours each year.
- Other Benefits
- Complementary stand-by cruises, employee discounts on confirmed cruises, plus special rates for family and friends
- Personal and professional learning and development resources including tuition reimbursement
- On-site preschool program and wellness center at our Miami campus
#LI-LS1
#LI-Hybrid
Employee Benefits
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Hybrid Work Environment
Empowering work-life integration and flexible opportunities for your personal and career success
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Wellness Programs
Comprehensive employer wellness programs featuring mental health support and fitness options, including an on-site gym
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Cruise Benefits
An array of qualified complimentary and heavily discounted cruise options for the ultimate dream getaway
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Parental Programs
Generous parental leave time and adoption assistance programs
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Retirement Plan
Secure your future with our exceptional Traditional and Roth 401(k) options complemented by valuable company contributions
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Employee Stock Purchase
Invest in tomorrow with the opportunity to purchase Carnival shares at a discounted rate from their fair market value
In addition to the above, we offer PTO and company holidays as well as a variety of medical, dental, and voluntary plans
Culture
In our virtual contact center, we're all about unlimited growth opportunities and creating a supportive, inclusive environment. We believe in fostering professional development and providing our team members with the tools and resources they need to excel in their roles. Our community values diversity, ensuring that everyone feels respected and supported in a welcoming atmosphere where personal and professional growth knows no limits. Above all, we're committed to delivering an exceptional guest experience, making customer satisfaction a top priority in everything we do.