
E-commerce Sr. Specialist
Company Overview
At Carnival Cruise Line, our mission is to create safe, fun, and memorable vacations at a great value. As a valued member of our team, you'll actively contribute to developing exceptional travel experiences and unforgettable moments, every single day. Your Carnival journey begins here!
Our Culture Essentials
Joining the Carnival team means embracing our six Culture Essentials, which are the cornerstone values shaping our identity, principles, and actions. These beliefs and behaviors not only define who we are but also unite us as a team, guiding us in decision-making, fostering relationships, tackling challenges, and reaching milestones. These culture essentials propel us toward a shared vision of success, ensuring a collective effort in shaping our future.
- Speak Up
- Respect & Protect
- Empower
- Improve
- Listen & Learn
- Communicate
Responsibilities
The E-commerce Sr Specialist is responsible for the ideation, creation and execution of merchandising and personalization campaigns to deliver on sales goals for pre-cruise onboard revenue categories. The incumbent in this role leverages web analytics, research, and behavioral data to bring new ideas and recommendations on how to achieve and optimize booked guest KPI's.
Job Functions:
- Ideates, creates and executes personalization and promotional campaigns including A/B tests, dynamic banners, promotion setup and guest segments to deliver on booked guest team goals for onboard revenue categories and communications.
- Creates and executes merchandising initiatives in Hybris SAP using web analytics and behavioral data to inform product creation and updates, product ranking and sorting, web banners and targeting rules. Partners with the creative department to supply e-commerce briefs. Oversees the creation of marketing materials on the Carnival.com website
- Produces and presents reports for internal and external audiences that leverage web analytics, behavioral data, and campaign performance. These reports monitor campaign effectiveness, performance against booked guest KPI's and offer recommendations for enhancements and improvement in booked guest marketing and communications.
- Oversees complex projects and initiatives for multiple departments including Guest Commerce, Guest Communications, Casino Marketing, and Brand Marketing. Assists and mentors Specialists as needed.
Qualifications:
- Bachelor’s degree in E-commerce, Marketing or a related field required
- 5+ years of mobile commerce experience in an E-commerce role working in a corporate environment with a large Business-to-Consumer (B2C) website and a diverse product catalogue required
- Travel/Hospitality industry experience preferred
Knowledge, Skills & Abilities:
- Advanced working knowledge and usage of E-commerce CMS systems (Hybris preferred), web analytics tools (i.e. Google Analytics, Adobe Analytics), and A/B Testing platforms (Optimizely)
- Intermediate knowledge and understanding and usage of data management platforms and behavioral tracking platforms (i.e., SAS Discover)
- Excellent technical, communication, collaboration, problem-solving, analytical and people skills
- Keen critical thinking, adaptability, attention to detail, and creativity abilities
- Ability to work efficiently in a fast-paced environment
- A collaborative, team-oriented focus with the ability to successfully operate within cross-function teams
- Skilled in Microsoft Office Suite Products specifically Excel, Word, PowerPoint, Outlook, and Teams
Physical Demands: Must be able to remain in a stationary position at a desk and/or computer for extended periods of time.
Travel: No travel.
Work Conditions: Work primarily in a climate-controlled environment with minimal safety/health hazard potential.
This position is classified as “in-office.” As an in-office role, it requires employees to work from a designated Carnival office in South Florida Tuesday through Thursday each week. Employees may work from their homes on Mondays and Fridays. Candidates must be located in (or willing to relocate to) the Miami/Ft. Lauderdale area.
Offers to selected candidates will be made on a fair and equitable basis, taking into account specific job-related skills and experience.
At Carnival, your total rewards package is much more than your base salary. All non-sales roles participate in an annual cash bonus program, while sales roles have an incentive plan. Director and above roles may also be eligible to participate in Carnival’s discretionary equity incentive plan. Plus, Carnival provides comprehensive and innovative benefits to meet your needs, including:
- Health Benefits:
- Cost-effective medical, dental and vision plans
- Employee Assistance Program and other mental health resources
- Additional programs include company paid term life insurance and disability coverage
- Financial Benefits:
- 401(k) plan that includes a company match
- Employee Stock Purchase plan
- Paid Time Off
- Holidays – All full-time and part-time with benefits employees receive days off for 8 company-wide holidays, plus 2 additional floating holidays to be taken at the employee’s discretion.
- Vacation Time – All full-time employees at the manager and below level start with 14 days/year; director and above level start with 19 days/year. Part-time with benefits employees receive time off based on the number of hours they work, with a minimum of 84 hours/year. All employees gain additional vacation time with further tenure.
- Sick Time – All full-time employees receive 80 hours of sick time each year. Part-time with benefits employees receive time off based on the number of hours they work, with a minimum of 60 hours each year.
- Other Benefits
- Complementary stand-by cruises, employee discounts on confirmed cruises, plus special rates for family and friends
- Personal and professional learning and development resources including tuition reimbursement
- On-site Fitness center at our Miami campus
#LI-Hybrid
#LI-GS1
About Us
At Carnival Cruise Line, our mission is to consistently deliver safe, fun, and memorable vacations at a great value. As the world’s most popular cruise line, we offer a variety of unique experiences across our fleet, ensuring that every voyage is filled with excitement and discovery. From world-class entertainment and dining to exploring stunning destinations, we create lasting memories for our guests while maintaining a dedication to the places we visit and the lives we touch.
Join us and embark on a career that offers not only the chance to grow professionally but also the opportunity to be part of a global community that makes a difference.
In addition to other duties/functions, this position requires full commitment and support for promoting ethical and compliant culture. More specifically, this position requires integrity, honesty, and respectful treatment of others, as well as a willingness to speak up when they see misconduct or have concerns.
Carnival Corporation & plc and Carnival Cruise Line is an equal employment opportunity/affirmative action employer. In this regard, it does not discriminate against any qualified individual on the basis of sex, race, color, national origin, religion, sexual orientation, age, marital status, mental, physical or sensory disability, or any other classification protected by applicable local, state, federal, and/or international law.
https://www.dol.gov/sites/dolgov/files/WHD/legacy/files/fmlaen.pdf
https://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf
https://www.dol.gov/sites/dolgov/files/WHD/legacy/files/eppac.pdf
https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf
Employee Benefits
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Hybrid Work Environment
Empowering work-life integration and flexible opportunities for your personal and career success
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Wellness Programs
Comprehensive employer wellness programs featuring mental health support and fitness options, including an on-site gym
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Cruise Benefits
An array of qualified complimentary and heavily discounted cruise options for the ultimate dream getaway
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Parental Programs
Generous parental leave time and adoption assistance programs
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Retirement Plan
Secure your future with our exceptional Traditional and Roth 401(k) options complemented by valuable company contributions
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Employee Stock Purchase
Invest in tomorrow with the opportunity to purchase Carnival shares at a discounted rate from their fair market value
In addition to the above, we offer PTO and company holidays as well as a variety of medical, dental, and voluntary plans
Culture
Get ready to embark on a journey filled with unforgettable moments. Just as our cruises create incredible memories for our guests, we're dedicated to making work an adventure you'll truly enjoy. Get ready to embrace exhilarating challenges that come with equally exhilarating rewards. You'll join our vibrant and inclusive community, where diversity is not just embraced – it's celebrated. Let's create memories together!