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Manager Sr, eCommerce Analytics
Job Description
Company: Carnival Cruise Line
Area of Interest: Marketing
Location: Miami
State: Florida
Job Title: Manager Sr, eCommerce Analytics

Job Description:

Carnival Cruise Line is seeking an e-Commerce Analytics Sr. Manager! This role is responsible for managing digital key performance business metrics and value analyses across the entire eCommerce journey.   Leads business reporting and manages the day to day analysis of key performance data including sales, web analytics, merchandise and other operational analysis.  Additionally, they will support the planning and analytics efforts to optimize digital effectiveness across all channels in collaboration with merchandising, marketing and site content teams. The ideal candidate will have a passion for data and be able to analyze and deliver reports in a timely manner.  They will focus on data integrity across the eCommerce/digital marketing department to drive business growth and to reach sales goals.    

Essential Functions:

  • Build business KPI dashboards and lead weekly meeting with key stakeholders from eCommerce, digital marketing, and planning to align cross-functional objectives.
  • Provide actionable, solutions-oriented metrics, insights and recommendations that lead to audience, traffic and profit growth
  • Conduct deep-dive analyses into click stream data and usage patterns to drive insights that can help guide digital marketing strategy
  • Collaborate with cross-functional teams to tell a cohesive story about the end-to-end digital user experience and pathways
  • Lead meetings to present analysis, insights and recommendations to senior executives
  • Continuously monitor and benchmark site performance that increases profit
  • Monitor industry best practices for omni-channel analytics and provide recommendations for new approaches and related analytical tools/platforms
  • Partner with BI to ensure data consistency and data governance standards are met.


  • Bachelor’s Degree in Computer Science, MIS, Statistics, or Mathematics preferred
  • 3 -5+ years of experience using Adobe Analytics and/or Google Analytics and actively working on ecommerce website
  • Excellent analytical, interpersonal and strategic planning skills
  • Ability to work across all levels of the organization            
  • Quick learner, curious and inquisitive                                
  • Forward thinkers/planners who can begin with a question, build a roadmap to the answer, obtain necessary data, adapt and evolve the roadmap during process, and create actionable conclusions from analytical process                       
  • Detail-oriented, accurate                                                           
  • Self-motivated, relentless in finding better solutions, desire to drive change
  • Strong team player, cooperative, collaborative, diplomatic to work with other people                                                            
  • Clear, concise written and oral communication                     
  • Professional posture in interfacing with others                  
  • Organized, can set priorities and communicate with managers, can flexibly move between projects
  • Proficiency in spreadsheet and database tools a must: Excel, PowerPoint, Word, Access, SPSS, SAS, SQL, Tableau
  • Cruise industry experience is preferred but not required

Benefits as a member of Carnival's Team:

  • A comprehensive healthcare program, dental coverage and flexible spending accounts.
  • Company-paid term life insurance and long term disability coverage, employee-paid optional life insurance and other voluntary insurance programs.
  • A 401(k) plan that includes up to a 3% company match after one year of service and a discretionary-profit sharing contribution in your second year of eligible employment
  • Tuition Reimbursement that provides up to 75% reimbursement for company related professional career development.
  • Employee Stock Purchase plan that provides up to a 15% discount off the Fair Market Value of Carnival Corporation Common Stock Paid vacation and sick time.
  • Two complimentary "Fun Ship" cruises a year (based on available space and seniority) as well as discounted rates to friends and family in addition to other discounts to local and neighborhood vendors.
  • An on-site fully accredited preschool educational program that provides developmentally appropriate educational programming for families of children ages 6 weeks through 5 years of age and up to 12 years of age during school holidays and summer vacation in addition to drop-in care for those unexpected childcare conflicts.
  • An on-site Health and Wellness Center that provides a full range of activities including weight training machines, free weights, cardiovascular equipment, an aerobic center, massage therapy, certified personal trainers and a wide variety of other programs
  • Two complimentary "Fun Ship" cruises a year (based on available space and seniority) as well as discounted rates to friends and family in addition to other discounts to local and neighborhood vendors
About Carnival Cruise Line

Carnival Cruise Line is the most popular cruise brand in North America and operates 25 ships designed to foster exceptionally fun and memorable vacation experiences at an outstanding value. Carnival Cruise Line is the leading provider of year-round Caribbean cruises and also operates seasonal cruises in Europe, Alaska, New England, Canada, Bermuda, Hawaii, Mexican Riviera and the Panama Canal. The brand caters to a wide consumer demographic, appealing to families, couples, singles and seniors alike. One common denominator among Carnival's guests is the desire for a truly fun, memorable and enjoyable vacation experience.

Carnival Corporation & plc and Carnival Cruise Line is an equal employment opportunity/affirmative action employer. In this regard, it does not discriminate against any qualified individual on the basis of sex, race, color, national origin, religion, sexual orientation, age, marital status, mental, physical or sensory disability, or any other classification protected by local, state, federal, and/or international law.

For information about FMLA eligibility and guidelines please visit: (copy and paste link into your browser)


Job ID 8910898

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